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Last week was insane, hasn’t it? Between Facebook/Instagram/WhatsApp going down and Twitch’s source code getting leaked online, it’s a good reminder that all of the content that we create could be gone in an instant.
If that happens, what then?
The Facebook one kind of shook me a little bit personally. I have so much of my college life and more catalogued on there. If Facebook disappears, I lose a lot of that with it.
I’ve always been a big fan of trying out all of the platforms to see what works. I’ve been on Facebook, Twitter, Instagram, MySpace, Twitch, YouTube, Mixer, and a ton more. Some have continued on and some have not.
First and big example I can think of was back in 2011, I streamed on a little website known as BlogTV. It was super fun. Think of it as the “IRL”/”Just Chatting” parts of Twitch. I streamed there for a little bit but then they actually were disbanded (but later rebranded as “YouNow”…but not after clearing all of the archives from the BlogTV streams)
I was kind of bummed because I couldn’t go back and find these old streams. However, I started realizing that some things like Twitch Streams (where I currently stream) can be backed up on somewhere like YouTube (like my Full Twitch Stream Channel)
You have to remember too that while it’s good to backup and keep some of your content locally, you have limited space. I just recently had to delete hundreds of gigs of old live streams that I had recorded because my space was filling up. I uploaded some of them to my streams channel but not all of them, especially as some of them were bits and pieces of streams when I had incredibly old computers and spotty internet…
Anyway, putting your clips and videos on separate platforms, such as TikTok, Twitter, Facebook, etc. is good for multiple reasons. First off, you diversify and backup your content. Second of all, you reach different people. Take a look at this chart. It’s the percentage of my followers based on which platform.
While obviously my biggest follower base is in Twitter, it’s good to notice that I actually have decent bases in Instagram and Twitch as well! They’re all owned by separate people too, so it’s not like if one goes down, they all go down (like Facebook and Instagram).
Which platforms you choose are ultimately up to you. Choose some that you mesh really well with and find a way that you can recycle your posts from one (like Twitch Clips for example) and recycle them to use on other platforms.
Do you diversify your content? Let me know in the comments or talk about it in the #creator-chat channel in my Discord!
